Clarity from chaos

Partner story – Just 3 Things

Mission control for the modern workforce

Just 3 Things is a software startup that helps large companies create a single source of truth, for progress on organisational objectives.

Deliverables

Brand Identity
Brand Guidelines
UI Design

A clean identity for software founded on clarity

Visual concept

We created custom patterns born from the idea of ‘clarity from chaos’. These visual devices illustrate how the platform unifies organisational systems.

Brand application

The updated colour palette uses gradients to add movement and depth. The sense of motion represents progress that the product offers, while accent colours highlight key messaging.

The brand also includes photography layered with product UI. This was designed to reflect a commitment to placing people at the heart of the product.

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