Showcasing Brand 
Experiences

New website for Imagination

Showcasing Creative Energy

Imagination is a global experience design agency that specialises in creating experiences that move people. To stay at the forefront of their industry, they needed a new website that would better showcase their creative approach, highlight recent projects, and give potential clients a clear sense of what they offer.

With a new brand direction and dynamic project content, Athlon saw the potential to create a new website that would strengthen Imaginations’ position as an industry leader, supporting their ability to attract new clients and industry talent.

Visit the website.

Deliverables

Digital Creative Direction

UX Design

UI Design

Content Workflow


Website Development

Injecting Interactive Excitement

To mirror Imagination’s immersive brand experiences, we focused on bringing interactivity to the UX.

By incorporating dynamic elements throughout the website, we aimed to engage users and create a digital experience that echoes the excitement and energy of their project

Streamlining Content Presentation

We created a modular design system to showcase Imagination’s projects, accolades, and clients with clarity.

The user interface presents content in a visually engaging, easy-to-navigate format. This approach ensures key information stands out while allowing for flexible updates.

The result is a clean, consistent design that showcases the best of Imagination.

“Athlon impressed us right from the pitch stage with their approach to our new website. They quickly grasped our vision and brought it to life through a well thought out pitch and innovative design.

Collaborating with their team throughout the ideation and development process has been seamless and highly rewarding. We’re thrilled with the results and excited to continue working with them on an ongoing basis.”

— Sydney Fisher, Global PR and Marketing Manager

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